Logggos
Discover a curated collection of logo designs for inspiration across diverse industries.
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Discover a curated collection of logo designs for inspiration across diverse industries.
We’ve analysed the logos design of 128 companies offering Saas products. Our goal was to capture the state of the logos design in the tech industry to help fellow designers understand:
72% of logos use icon + text, while 21% use text only and 6% icon only. So the standard structure for Saas logos is icon with a text following it on the right.
67% of icons go beyond the basic shapes, using graphically complex themes (e.g. arrows, waves).
93% of logos use San-Serif fonts, indicating a strong trend towards modern and minimalistic design in tech logos.
51% of the logos are black, with blue being the most popular color choice (18%), indicated by the tech industry's preference for stability and reliability.
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